Market to People Who Are Looking For You!
Your customers are searching for you online. They use Google and the other internet tools to search for companies that can solve their problems. If you show up on Google, that's great! But what do you need to do then?
Internet marketing is the science of attracting your ideal clients right when they're looking for you, then inviting them to engage with you in some way. You may have the ideal products or services to serve their every need, but if they don't engage, then you've lost them.
Advertising is not Marketing
Advertising is forcing your message in front of people who don't care, and most of the people out there don't care about your products or services. Marketing is attracting the interested buyers to you when they are ready to do business.
There are many ways of marketing to your ideal customers, and then getting them to engage with you:
- Search engine optimization (SEO)
- Social media
- E-mail newsletters
- Paid placement strategies
- Article marketing
- Online news articles
Client engagement can mean they download a white paper, call you on the phone or order something on your website (or many other things).
Partner with WSI for Your Internet Marketing Needs
By partnering with WSI, we'll help you to:
- Identify your ideal client
- Attract them to your website
- Put client engagement tools in place
- Measure your results
Find out how internet marketing helps our clients